Christoffer Lundquist - Junk Musik
29 May 2006
Plumbers around Europe (IX): Junk, bad name, bad day
Christoffer Lundquist's record company is "Junk". Yes, it is really junk. You can read about it in their official website. Laugh and learn about selling records nowadays.
What a day! If your company is named Junk, you might have guessed that this would happen. But I was somewhat surprised when I entered Junk office this morning and found that the whole place smelled like shit. No. I take that back. It smelled o-f shit. My fellow office friends were concerned too. They didn’t look happy at all. Neither did I, after a few minutes. Guys from the building came and opened all vents, everyone tried to find where the smell was coming from. After five hours, we still have no idea. It is almost impossible to work here today. I brewed lots of coffee and poured it into large plates, which I placed around the office. I thought: maybe it will smell like coffee instead. It didn’t work. I opened all the windows. It got cold and started to rain like hell. Now: I want you to feel sorry for me.
I just got home after a Skåne-holiday, so this is just a quick one – but interesting. More than half of EMI:s profit now comes from downloads. At our Junk meeting last week, we found out that we too had sold more downloads than we thought. We wouldn’t complain if we reached EMI levels, though.
That’s a surprise indeed….but a nice one. Personally i love itunes Music Store. But they MUST get rid of the thing that stops you from copying yuor downloads to more than five hard drives. In ten years I’ll have to buy all my music again considering how often i change computers. And that’s an outrage of course. Well ... I can chose to unregister my songs when you change computer. Still…it’s technical, complicated and feels just cheap. Like the situation with DVD regions. The business are going about this the wrong way i think. And I’m not at all a defender of the piracy situation, i think that’s all wrong - but understandable nevertheless.
Christoffer Lundquist - Junk Musik
The big question that every company should ask itself from now on: Why should my customers pay for something that does less? Before, every product was aiming for MORE: extended cd:s, more functions, more information. Today, every product aims for LESS: more copyright protection etc. This is something the customers won’t buy. Why should they pay for things than can perform less? Everyone expect things to move forward.
If anders is right, then I might say that we could soon expect (or are we already witnessing it?) a sort of muffled, weird and silent conflict between artists and their own record companies…The first one is still “more”-oriented, whilst the last one is definitely focused on “less”. Some of the copy-protected discs have a low-quality sound (i.e. strange noises when you expect least) which is an “artistic damage” after all that the record company doesn’t see as an immediate danger; I’d like to believe that the artist cares about how his music sounds in my stereo, it’s about the overall impression that the album leaves on me after all… In my opinion it’s not only about what the customers are willing (or not willing) to buy, but also about the concrete music that the artist himself had been agreed upon (against or according to his will). The customer will always feel that the artist is answerable for a lame quality of the item because the customer ONLY cares about the music written on that cd and sees any alteration or restriction as being a harm done to the music he wants to listen to. As for me, I still feel that a product with too many “less”’s looks negative. And it throws a certain displeasing light on that particular artist.
Adela Toplean - A_T_ blog
I think that conflict already exists (between artists & record companies), but i haven’t noticed a reduced sound quality. One thing you have to keep in mind though, is that the itunes solution (with five licenses) was the ONLY way that apple could get the big five to agree with downloads AT ALL, so in the long run, it might be looked upon as a step forward anyway.